The book To Understand the Future Management: Managing through Digital Transformation indicates the place of rapidly developing digitalization in business life and its contributions to organizations. Digitalization brings significant advantages in terms of reducing costs, saving time, accelerating internal and external communication, saving and storing data easily. For this reason, it has become a necessity to understand the extent of the effect of digitalization on the functions and methods that all profit and non-profit organizations benefit while performing their management functions.
Cover
Title
Copyright
About the author
About the book
This eBook can be cited
Table of Contents
List of Figures
List of Tables
List of Contributors
Preface and Acknowledgments
Artificial Intelligence in Management (Senem NART & Yavuz Tansoy YILDIRIM)
Digital Leadership: The Competencies of Leaders (Managers) in the Digital Age (Tuğba ERHAN)
Digitalization and Stress: Further Validation of the Technostress Scale (İlksun Didem ÜLBEĞİ)
The Impact of Digitalization on Human Resource Management (Fatma ZEYBEK & Hatice BATMANTAŞ)
Artificial Intelligence Applications in Human Resource Management (Zümrüt Hatun DEMİREL)
Digital Public Relations as a Marketing Communication Tool: Examining Five Brands with High Interaction on Facebook (Volkan TEMİZKAN & Abdülkadir ÖZTÜRK)
Digital Marketing (Elif KOÇ)
Finance Management and Digitalization (İbrahim Tolga ÇOŞKUN)
Requirements of Digital Management in the Global Supply Chain: The Case of Container Logistics (Arda TOYGAR & Senem NART)
Digital Transformation in Logistics Activities (Emre İPEKÇİ)
Management and Digitalization in the Service Industry (Oğuzhan KIVRAK, Mustafa Zahid GÜRBÜZ & Aysun GÜRAN)
An Evaluation of the Factors Affecting Risk Management Processes in the Maritime Sector (Umut YILDIRIM & Arda TOYGAR)
The Path to Innovation: Discovering Intellectual Capital (Aysun KANBUR & Ibrahim A. H. MOHAMED)
A New Approach to Clustering the Human Development Index in Terms of Business Management Using Gaussian Mixture Models (Maruf GÖGEBAKAN & Serkan AKOĞUL)
International Co-movement of Stock Markets during Crisis and Non-crisis Periods (Remzi GÖK, Aviral Kumar TİWARİ & Şener İLTER)
Berlin, Bern, Bruxelles, New York, Oxford, Warszawa, Wien, 2021. 236 pp., 20 fig. b/w, 27 tables.
Yavuz Tansoy Yıldırım is a business management and strategic management professional. He received the Ph.D. degree in organization and management from Marmara University, I˙stanbul, Turkey in 2011. His research interests focus on business management, strategic management, organizational behaviour, human resource management, international business and entrepreneurship. He has written books, book chapters, articles and proceedings in Turkish and English. He is working as a lecturer at Bandırma Onyedi Eylül University in the Department of Business Administration, Turkey.
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