#Trending Topics on Social Media Researches

Ufuk Bingöl

This book covers deep researches from different perspectives and disciplines upon Social Network on social, legal, economic and cultural issues by successful and expert researchers in their field. In this book, different and rigorous analyses of all areas influenced by social media and social networking were carried out in order to be one of the emerging reliable sources on the Digital Age literature with various dimensions.

Cover
Title
Copyright
About the author
About the book
This eBook can be cited
Preface and Acknowledgments
Contents
List of Contributors
Section 1 Business Management and Marketing Researches for Social Networks
- Fınancıal, Economıc and Entrepreneurıal Researches for COVID-19 Socıal Networks and the Platform Economy (Akwesi Assensoh-KODUA)
- Strategic Social Media Business Model, Theory of Change and Strategic Marketing (Cemal Çelik)
- Social Media and Consumer Behavior (Emel Faiz)
- Consumer Cynicism, Skepticism, Brand Boycotts and Social Media (Gülnil Aydın)
- Influencers: A Comprehensive View of the Digital Advertising World, From its New Opinion Leadership to its Types (Yasemin Bozkurt)
- Determinants Influencing Attitudes towards Social Media Advertising (Fatma Yasa)
Section 2 Management and Organization Researches
- Surveillance Practices through Social Media: From Strict Surveillance to Spontaneous Voluntary Surveillance (Onur Bayrakçı)
- Phubbing at Workplace (Engin Kanbur & Aysun Kanbur)
- Cyberloafing in the Workplace: A Meta-Analysis Study (İlksun Didem ÜLBEĞİ)
Section 3 Legal and Public Administration Researches
- Social Media Use in Municipalities: Public Perception in Turkey (Hüseyin Korkut)
- The Right to be Forgotten for Protection of Personal Data and Privacy on the Internet (Bülent KENT & Merve Ayşegül KULULAR İBRAHİM)
Section 4 Various Researches for Social Networks
- Improving the Melodic and Rhythmic Hearing Skills in Children with Autism (Tamer Can TALUY & Kıvanç AYCAN )
- Evaluation of the Effect of Social Media on Hospital Emergency Services and Patient Treatment during the Pandemic (Sarper Yılmaz)
- Discursive Trends on Twitter about COVID-19 Vaccine (Yasemin Özkent)
List of Figures and Graphs
List of Tables

Pages:

274

Year:

2021

ISBN (PAPERBACK):

9783631850145 (Active)

ISBN (EPUB):

9783631866238 (Active)

ISBN (PDF):

9783631860458 (Active)

DOI:

10.3726/b18979

Language:

English

Keywords:

Social, media, #Trending, Bingöl, Researches, Topics, Ufuk

Published:

Berlin, Bern, Bruxelles, New York, Oxford, Warszawa, Wien, 2021. 274 pp., 14 fig. b/w, 26 tables.

Ufuk Bingöl is an associate professor at Bandırma Onyedi Eylül University, Turkey. His main interests are qualitative and quantitative data analysis on policy debates on social networks, economics and social sciences.

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#Trending Topics on Social Media Researches

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